One Day a Week

November 04, 2017

The McCartney family has launched a short film ‘One Day a Week’ highlighting the environmental impact of animal agriculture and encourages people to help by eating less meat, with appearances by Paul, Mary and Stella McCartney, Woody Harrelson and Emma Stone.

“There’s a simple but significant way to help protect the planet and all its inhabitants”, says Paul to camera. “And it starts with just one day a week. One day without eating animal products can have a huge impact in helping maintain that delicate balance that sustains us all.”

Meat Free Monday’s aim is to raise awareness and inspire people to make a change in their diets from an easily achievable starting point.